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Search engine marketing - In Internet marketing, search engine marketing, or SEM, is a set of marketing methods to increase the visibility of a website in search engine results pages (SERPs). The three main methods are: Internet marketing - Internet marketing is the use of the Internet to advertise and sell goods and services. Internet Marketing includes pay per click advertising, banner ads, e-mail marketing, search engine marketing (including search engine optimization), blog marketing, and article marketing. Search Engine Optimizers - Search engine optimizers are the experts or firms that perform search engine optimization for clients. In most cases, they also perform search engine marketing. Search Engine Watch - Search Engine Watch is a website providing many reviews and tips about internet search engines. It is written and run by Danny Sullivan, Gary Price, and others.
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